CREATING LIFESTYLE-DRIVEN COMMUNITIES THROUGH INTEGRATED MALLS AND VIBRANT RETAIL SPACES.
As Saudi Arabia continues its rapid transformation under Vision 2030, the real estate sector plays a pivotal role in redefining how communities live, work, and interact. At the forefront of this transformation is ROSHN Group, the Public Investment Fund-backed real estate developer, which is not only building homes but also crafting holistic, amenity-rich environments that support vibrant, modern lifestyles.
A key component of ROSHN’s integrated development strategy is the inclusion of retail and commercial spaces within its residential communities. These are not mere add-ons, but essential pillars of the company’s vision to create connected, self-sustaining neighborhoods across the Kingdom.
Building the Heart of Sedra
One of ROSHN’s most prominent initiatives in retail construction is the Sedra Community Retail Mall, located in Riyadh. As part of the company’s largest integrated development, this mall is set to become a central lifestyle hub for the residents of Sedra. In a strategic move to accelerate its delivery, ROSHN signed a SAR 130 million agreement with Development Works Company to construct the first district retail mall.
The facility will offer residents convenient access to essential services, retail outlets, and dining options, all within walking distance. It also reflects ROSHN’s commitment to investing in infrastructure that enhances daily life, providing far more than just housing by integrating key services into the urban fabric.
Strategic Acquisition of Riyadh Front
In a major step that reinforces its expanding retail portfolio, ROSHN acquired the shopping and business areas of Riyadh Front, a high-profile mixed-use development comprising approximately 80,000 square meters of leasable space. Riyadh Front has become one of the capital’s most popular lifestyle destinations, home to a curated mix of retail, F&B, and entertainment offerings.
This acquisition is a testament to ROSHN’s forward-thinking approach, combining organic development with strategic investment. It allows the Group to offer immediate value to residents and tenants while strengthening its footprint in a fast-growing urban zone.
Integrated Communities with Built-In Retail
Beyond these high-profile projects, ROSHN has consistently embedded retail spaces into its giga-developments across Saudi Arabia. Projects such as Alarous in Jeddah, Warefa in Riyadh, and Aldanah in the Eastern Province all include plans for mixed-use zones featuring shops, cafés, green parks, cycling tracks, and leisure areas. This integration supports a lifestyle where residents can live, shop, and unwind in proximity, minimizing the need for long commutes and maximizing community engagement.
Retail, for ROSHN, is not just a commercial consideration, it is a key urban design principle. By aligning retail hubs with walkability, sustainability, and livability, ROSHN is transforming how real estate developments are perceived and experienced in the Kingdom of Saudia Arabia.
A Lifestyle-Driven Future
As Saudi Arabia pushes forward with ambitious urban development goals, ROSHN’s commitment to delivering high-quality retail and community infrastructure is more critical than ever. The Group’s retail developments are playing a vital role in shaping a new standard of living, one that blends convenience, culture, and commerce into everyday life.
ROSHN’s ability to strategically blend residential, retail, and recreational elements into a cohesive community model not only enhances the quality of life for residents but also creates long-term value for investors and stakeholders.
By investing in malls, retail centers, and vibrant public spaces, ROSHN is setting the tone for a new era in Saudi Arabia’s urban development, one where community, convenience, and connectivity are seamlessly woven together.
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